After procrastinating this update for far too long, I’m finally here to spill the beans.
Most of you know, this business has never actually been about the clothes for me. It’s the community, the connections, and an outlet to give back when needed.
Maybe it’s because my wardrobe consists of 90% joggers and oversized sweatshirts. Maybe I’m just done the overconsumption and fast fashion world we live in. Maybe it’s a mix of a lot of things. But over the past year, I just don’t have the urge to constantly shop or bring in mountains of clothes anymore.
In 2025, I’m shifting the focus to handmade pieces, graphic tees, and being way more selective with fast fashion. It’s a little scary, but honestly, why keep pushing something that doesn’t feel authentic anymore?
Change scares me and I know this is going to rock my world a bit in the finance department. To help balance the scales a bit, I’m considering offering marketing services. If you’re a fellow boutique or small biz looking to sprinkle a little marketing magic, let’s chat! I might not have it all figured out yet, but I know I LOVE marketing and I’m at least ‘okay-ish’ at it, which is a solid start, right?!
Here’s to new beginnings and following our hearts - even if that makes us want to our pants a little. Thank you all so much for continuing to stick with me on this ever evolving ride!
XoXo,
Becky Group
XoXo,
Becky Group